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Quantitative Research

Ethnography, Authoethnography vs. Participatory Action Research, Action Research

Overview - Research Methods Notes

  • Experiments

  • Surveys/Questionnaires

  • Structured Interviews and observations

  • Reviews of records or documents for numeric information

  • Field Research

  • Participant observation 

  • Interview (structured, semi-structured, focus groups, in-depth inerviews)

  • Historical comparative research (reviews of documents for types of themes)

Bansky's Art

  • Example of quantitative research

    • Location (geographically) of where his art is ​

    • Use location to learn what pieces are removed and the number amount

    • Numerical-based research with the way we look at his art

  • How people in London feel about/look at Bansky's art

    • Can see it in person, consider location and specific details when at the location​

    • Documentation of the art

    • Qualitative Research

      • Interviews (structured and semi-structured), field research, participant observation​

      • Inquiry

      • Consider ethnography

      • Look at each area individually or collectively, case studies

      • Historical comparisons

  • Interview Types

    • Structured Interview - a series of questions that you already designed​

    • Semi-structured Interview - some basic questions that you already designed, some questions will come up as the interview goes

How to Design a Survey

  • 4 Things to Know

    • Ask yourself why you want to send it​

      • What do you want to ​find out from the survey? (Research Inquiry)

      • What questions can be connected with your main purpose?

      • What kind of question types can help you discover your inquiry then?

    • Pinpoint your target demographic

      • Who are your main subjects/participants?​

    • Identify the number of respondents you need

      • Why do numbers matter?​

    • Pick the right moment to conduct a survey

  • Survey Resources

    • SurveyMonkey​

    • Google Forms

    • Typeform

  • Who, what, where, when, and why

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